Diet.com

Project Overview

When Diet.com—a well-known health and wellness platform—recognized the need for a complete overhaul of their visual branding, they turned to Atlas Studios to bring their vision to life. With a strong digital presence but outdated design elements, the brand needed a modern, compelling aesthetic that would resonate with today’s health-conscious consumers.

Atlas Studios approached the project with one goal: to listen closely and deliver beyond expectations. Through collaborative discovery sessions, mood board development, and iterative design reviews, we crafted a suite of eye-catching, high-performance visuals that revitalized the platform’s look without compromising its core identity.

From homepage layouts to marketing collateral and digital interface design, every touchpoint was reimagined to reflect a clean, energetic, and professional brand experience. The result was a fresh, cohesive visual identity that reinforced Diet.com’s position as a trusted leader in the wellness space.

Objectives

To rebrand and elevate Diet.com’s visual identity through bold, modern graphic design that engages users, aligns with the brand’s voice, and supports improved digital performance.

• Visual Identity Overhaul: Redesign the website and supporting media to reflect a more modern, appealing, and health-forward aesthetic. 
• User Engagement Boost: Use high-impact visuals to increase user interest, engagement, and trust across digital platforms. 
• Brand Consistency: Ensure all graphical elements—from web to marketing materials—align cohesively with the new look and feel. 
• Collaborative Design Process: Work closely with Diet.com’s team to capture their vision and translate it into stunning, functional creative assets. 

Key Features

• Modern Graphic Redesign: Delivered a complete suite of updated visuals, including web graphics, banners, and layout elements optimized for health and lifestyle branding. 
• Collaborative Discovery Approach: Conducted brand workshops and feedback sessions to fully understand and execute the client’s creative vision. 
• High-Performance Aesthetic: Created sleek, responsive designs that enhanced both UX and brand perception. 
• Multi-Channel Design Delivery: Provided assets for use across web, social, email, and mobile platforms—ensuring consistency and scalability. 

Conclusion

Atlas Studios’ work with Diet.com showcases the power of listening first and designing second. By deeply understanding the brand’s goals and audience, Atlas delivered a vibrant, cohesive visual identity that reinvigorated Diet.com’s digital presence. This project is a testament to how thoughtful design can elevate engagement, trust, and brand equity in competitive markets.